Blues team up with University College Birmingham

BCFC Community Trust has teamed up with University College Birmingham to launch a new Higher Education programme.

The two-year course has been designed to support anyone wanting to pursue a more management-focused approach to the football industry, with learners studying directly at Blues as well as gaining knowledge and experience from the UCB’s expert sports team.

Modules will cover a wide variety of subjects such as The Global Football Industry and Digital and Media Marketing for Football, as well as Investigative Football Journalism and Coaching for Performance and Management.

Learners will have the opportunity to study at St. Andrew's Trillion Trophy Stadium and along with it the opportunity to learn at the heart of the industry environment, with placement opportunities across a number of departments.

Antony Isherwood, Community Director at BCFC Community Trust, said: "We are extremely excited to be joining forces with University College Birmingham on the new Football Business Management course.

"We believe the unique industry-based delivery model will allow learners to gain new knowledge and skills surrounding football business management and to also apply them within the industry.

Sports lecturer Marc Brady said: "This course offers the opportunity to develop an understanding of core business functions with direct access to a professional football club.

"The unique combination of business, finance and marketing knowledge gained from the course will set you on your journey to become a leader in the football industry."

Applications are open for students who wish to enter the course in September 2021 – click here for full details and to apply. Alternatively, why not attend one of the planned open days to find out more?

Virtual Open Day Events:

•             Wednesday 20th January 2021

•             Wednesday 17th February 2021

•             Wednesday 24th March 2021

If you have any questions about the course, please contact Harry Basra at Alternatively, you can find out more about University College Birmingham, here.